Volume 1, Issue 3 / Sept. 2016


In this issue:

Read on for real-world case studies, as well as insights from industry analysts and thought leaders on how B2B companies are finding success with ABM. In this issue, you’ll learn about:

  • The 44% increase in deal size Commvault experienced after using ABM to reshape its marketing strategy;
  • How Social Tables grew its opportunity pipeline by more than $500,000 per month by measuring the success of its ABM campaigns;
  • How Vidyard boosted conversions by using personalized videos with targeted accounts; and
  • Where you stand among your peers with the results of our first ABM Benchmark Survey.

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