Volume 02, Issue 02 / April 2017
In this issue:
Click through the latest issue of our interactive E-zine to gain insights from industry analyst Kathleen Schaub and the latest ABM research from ITSMA.
Also in this issue, you’ll learn how:
- Plex Systems increased conversion rates from inquiry to MQL from 5% to 14% on average;
- Climeon doubles pipeline with influencer-rich video content;
- Nitro sees 166% increase in sales-approved opportunities with predictive account targeting; and
- SAP’s personalized content resulted in 269,000 impressions.