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Demandbase unveiled its ABM Ecosystem, which aims to expand ABM from single-vendor solutions to include marketing automation, CRM, content management systems, direct mail platforms, analytics [...]

By Nate Skinner, Salesforce Pardot Salesforce Pardot is a member of the ABM Leadership Alliance, which is a group of experts who provide B2B marketers with guidance and oversight on how to [...]

Demandbase has expanded its partnership with Salesforce Pardot to deliver a new product integration designed to provide B2B marketers with a more efficient ABM experience.