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THE LOWDOWN: AdRoll Account-Based Marketing (ABM) is a personalized digital marketing solution designed to help marketers target key personas at their named accounts, create highly personalized [...]

Marketing intelligence and analytics solution provider InsideView has introduced InsideView Expert Services, a concierge service that enables customers to navigate data involved in their [...]

LookBookHQ, a content marketing engagement platform, has unveiled a new product within its Intelligent Content Platform called Explore.

Marketo unveiled new capabilities to its engagement suite, including enhancements for its ABM solution, designed to better manage account data, analyze account engagement and better understand [...]

THE LOWDOWN: Sigstr, a web app that markets through email signatures, released a new account-based marketing (ABM) functionality designed to give customers the ability to target specific [...]