MarketingOS, a new ABM platform from ZoomInfo, was designed to enable sales and marketing teams to work cohesively to convert leads into buyers, maximizing a previously untapped opportunity for [...]
The Lowdown 6sense aims to shine a light on the buying journey. The account-based orchestration platform positions revenue teams to gain buyer insights, so they can generate more opportunities, [...]
By Brianna Ruback Zylotech, a B2B customer data platform (CDP) company, is teaming up with Bombora, a B2B intent data provider, to help marketers better identify key accounts and personas for [...]