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There are some rivalries that are just legendary: The Hatfields and The McCoys, Biggie and Tupac, Steve Jobs and Bill Gates… and in the marketing world, the rivalry is between MQL deniers [...]

Kopis is a custom software development and consulting company that provides high-impact software and cloud solutions. Its award-winning team has operated for more than 20 years servicing business [...]

Account-based marketing platform RollWorks, a division of NextRoll, introduced RollWorks In-Market Account Finder, a free capability designed to help organizations discover sales-ready accounts [...]

RollWorks, an account-based marketing (ABM) platform and division of NextRoll, unveiled the open beta of Keyword Intent, a new intent data solution layered with insights from B2B intent [...]

RollWorks, an ABM platform and division of NextRoll, announced the beta version of Contact Insights, a capability designed to help B2B sales teams prioritize and develop more personalized [...]

LHP Engineering Solutions is well-established in the automotive space, as its history includes servicing several “big name” companies for more than 20 years. But here’s the caveat: The company [...]

The formula for rolling out and scaling an ABM program is far from an exact science. Companies wrestle with defining their ICP, building out their initial target lists, setting goals and many [...]

RollWorks, an ABM platform and division of NextRoll, partnered with intent data provider Bombora and gifting platform Sendoso to launch the RollWorks ABM Play [...]

RollWorks, an ABM platform and division of RollWorks, teamed up with Postal.io, an offline engagement platform, to help B2B organizations create automated offline campaigns that provide [...]

RollWorks offer four service packages for its account-based platform, which are designed to help B2B companies of all sizes/budgets to maximize access to ABM data for engaging target prospects. [...]