ABM platform RollWorks, a division of NextRoll, launched Accelerate, a new program that takes a hyper-prescriptive, consultative approach toward helping B2B companies strengthen [...]
It’s time to break your ABM high score — no cheat code required. For the second year, Demand Gen Report is presenting the B2B Marketing Exchange: Next Level ABM event, which features expert [...]
ServiceNow is a cloud computing platform designed to help companies manage digital workflows. The company’s goal was to have its field marketing managers be the last mile to ensure all teams [...]
Folloze, a buyer experience platform, and GetIT, an end-to-end marketing agency, partnered to package the Folloze B2B Buyer Experience Platform with GetIT’s ABM solutions for the technology, IT [...]
It’s a small world, and with all the technological advances in recent years, it’s only getting smaller — and more lucrative. For Europe, specifically, it’s estimated that the continent’s economic [...]
6sense, an account engagement platform, released its 6sense Revenue AI program to capture anonymous buying signals, target accounts and recommend the right channels and messages to increase [...]
6sense, an account engagement platform, announced the release of its Revenue AI platform and previewed product innovations at its “The Future Is Now” event. Revenue AI is designed to apply the [...]
RollWorks, an ABM platform, partnered with Drift, the Conversation Cloud company, to help B2B marketers improve engagement, sales velocity and customer support. The [...]
Marketers are more than familiar with ABM strategies and their benefits to campaign success and pipeline generation. However, prospect and buyer demands are evolving as they seek more [...]