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TechTarget’s Priority Engine is a purchase intent insight platform that aims to provide direct, real-time access to ranked accounts and named prospects who are actively researching purchases in [...]

Written by Dave Rigotti, Bizible Bibizle is a member of the ABM Leadership Alliance, which is comprised of a group of experts who provide B2B marketers with guidance and oversight on how to [...]

There is no I in team … or ABM. The entire organization must play a role in targeting and engaging with key accounts. That is the theme of Demandbase’s popular campaign “ABM is a Team [...]

Confirmit, an insight software solution provider, has launched Account Health, a new solution designed to help B2B marketers assess the accuracy of account portfolios.

Lattice Engines, a predictive marketing and sales provider, has partnered with Engagio to help mutual customers enhance the planning and execution of ABM programs.

  A recurrent conversation… “When I see a bunch of ad clicks and website visits from a target account, I share the news with my sales team, but they in turn ask what they’re [...]

DataFox, a company intelligence provider, has released Inbound IQ, a solution designed to connect leads with account-based strategies. Inbound IQ aims to help marketing and sales teams identify [...]

Engagio is expanding its integrations with martech leaders to better help marketers plan and execute account-based marketing campaigns. The company is growing its partnerships to ensure users [...]