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By Michael Rodriguez Madison Logic, an account-based marketing platform, is now part of the HubSpot App Marketplace. The integration aims to provide joint users with new capabilities to nurture [...]

6sense, an account-based engagement platform, has partnered with intent data aggregator Bombora to integrate Bombora’s Company Surge data with the 6sense Account Engagement Platform. [...]

Engagio, an account-based measurement and engagement platform, has released a Unified Account Inbox solution as part of its Scout for Sales system, designed to help marketing and sales [...]

NetLine, a content syndication and lead generation network, has officially joined the Demandbase ABM Leadership Alliance (ABMLA) to provide thought leadership on how to improve the [...]

With in-person engagement on hold this spring and possibly into summer, B2B marketers continue to pivot their strategies to make up for lost leads, maintain relationships with clients and attract [...]

RollWorks, the ABM subdivision of the digital marketing company NextRoll Inc., announced an integration with LinkedIn Marketing Solutions that aims to help B2B marketers to launch, optimize and [...]

StackAdapt, a tactical advertising company, has teamed up with intent data aggregator Bombora to further develop its Audience Solutions program and enhance its digital marketing solutions. The [...]

Terminus has acquired the account-based chat solution Ramble to increase response time and results with ABM clients through real-time chat capabilities. The acquisition of Ramble’s chat solution [...]

By Patricia Pouncey, Principal, Digital Demand Generation, Pouncey Consulting Doesn’t it feel like we are living in a science-fiction novel these days? We’re staying indoors and working from [...]

As B2B organizations continue to operate remotely, there are also many opportunities for personal development during this time of “social distancing.” Demandbase, an end-to-end ABM solution [...]