Engagio, an account-based measurement and engagement platform, has released a Unified Account Inbox solution as part of its Scout for Sales system, designed to help marketing and sales [...]
By Sandra Freeman, Engagio Marketing is changing faster than ever before. Among all of this change, there’s one thing that I know for sure — the roles and responsibilities of marketers are also [...]
Engagio has released Orchestrate, a tool that aims to enable high-impact, automated plays across advertising, sales engagement, direct mail, CRM and marketing automation channels. The solution is [...]
The ability to pivot go-to-market strategies based on business needs is vital to continued success in the B2B world. Even in the most volatile of industries, adopting an all-account funnel [...]
Engagio released Sales Activation Tools that aim to provide customized account insights for sales and marketing users. The new capabilities position marketers to proactively notify sales with [...]
Engagio, an ABM software provider, unveiled a new feature to provide enhanced analytics for its DASH account-based attribution solution. The feature, Engagement Minute Attribution, aims to [...]
By Jon Miller, Engagio Every year, account-based marketing gains more excitement, and for good reason too. In the latest ABM benchmark survey, the ITSMA and the ABM Leadership Alliance reported [...]
Engagio has released new ABM Automation capabilities designed to help marketers automatically respond to account engagement or lack thereof. ABM Automation builds on Engagio’s recent launch of [...]
Engagio’s new ABM “Smart Tools” aims to help B2B marketers rapidly assess and understand target account health. The suite of ABM features is designed to make it faster and easier for marketers to [...]
By Brandon Redlinger, Engagio Engagio is a member of the ABM Leadership Alliance, which is a group of experts who provide B2B marketers with guidance and oversight on how to leverage technology [...]